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SilverbackPaleAle.com
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Press Release - MGCF and Wynkoop Launch Silverback Pale Ale (Denver, Colorado) - Wynkoop Brewing Company -- Colorado's first brewpub -- is releasing a second packaged beer, Silverback Pale Ale.  MGCF and Wynkoop Brewing Company are proud to introduce Silverback Pale Ale |
The
beer is a unique version of American-style pale ale that doubles as a
fundraiser beer for the Denver-based Mountain Gorilla Conservation Fund
(MGCF). Fifty-percent of all profits from the sale of Silverback Pale Ale go to the MGCF. "In today's economy," says MGCF's Frank Keesling, "private donations are hard to come by. Silverback will provide much-needed funds for our projects to survive and create a great new way for us get our message out."Silverback Pale Ale is an artfully balanced pale ale with a citrusy hop aroma, crisp pale malt flavors and a satisfying hop character. It has a refreshing hoppy finish, 40 International Bittering Units, and a comfortable 5.5% ABV. The beer is made in small, 20-barrel batches with American two-row and specialty malts and four US hops. The beer's rich aroma comes courtesy of Wynkoop head brewer Andy Brown's handmade "Hopinator" hopback device, filled with whole-leaf Centennial hops. The beer is also made with a dose of Grains of Paradise, an African spice that imparts a lemony, pepper-like quality to the beer. The spice is a vital part of the mountain gorilla diet and aids in reducing heart disease in these highly endangered apes. The beer will be available in the Denver area in sixpacks of 12-ounce cans and 15.5-gallon kegs. The first cans of Silverback Pale Ale will debut on June 17 at the "Do at the Zoo", an annual fundraiser held at the Denver Zoo. Sixpacks of the beer will appear in select Denver area stores on June 18, and in all Wynkoop Brewing Company retailers in the days to follow. Ruth Morris Keesling founded the organization in 1985 at the request of the late Dr. Dian Fossey, the pioneering gorilla researcher and subject of the movie "Gorillas in the Mist". Fossey was murdered by gorilla poachers in 1985 while conducting her research. Frank Keesling, Ruth Keesling's son, now heads up the MGCF and its efforts in Uganda, Rwanda and the Democratic Republic Of The Congo. Keesling says that beyond its flavor, the beer provides other pluses for retailers and beer lovers. "Retailers," Keesling notes, "can provide a unique product to their customers and reap the collective goodwill that comes from supporting gorilla conservation. Beer lovers get to enjoy a great beer and do something very important for a highly endangered animal at the same time." The MGCF has been a longtime benefactor of funds from the sale of Wynkoop's Silverback Smoked Porter. Monies from the beer's sales are helping to build a new veterinary education center in Uganda. Wynkoop also partners with the MGCF on the annual Denver Gorilla Run each fall, the MGCF's primary annual fundraiser. Last year's run set a Guinness Book of Records high mark for the "most number of people dressed as gorillas", when 1061 people took part in the run. Today there are only an estimated 740 mountain gorillas alive in the wild. None are in captivity. The numbers have been slowly increasing thanks to the work of the MGCF and its allied gorilla-protection partners. Wynkoop Brewing Company was founded in 1988 by Denver mayor John Hickenlooper and a group of urban pioneers that included Mark Schiffler (current Wynkoop COO) and Ron Robinson, Wynkoop's current GM. |
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